Joint Health and Beyond: The Most Popular Supplement Categories of 2025
While the overall market for pet wellness is expanding, specific categories are seeing disproportionate growth in 2025. Hip and joint health remains the undisputed king of the supplement aisle, accounting for nearly 25% of all sales. This is driven by an aging pet population and the increased prevalence of large breeds prone to mobility issues. Ingredients like glucosamine, chondroitin, and...
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